Apple

2 crawlers operated by Apple

https://www.apple.com/

Who Apple is, for site owners

Apple operates 2 crawlers in our directory, filed under Search Engines. Of those 2, 1 rated safe, 1 rated caution for crawl behaviour.

Blocking Apple carries an SEO impact score of 10/10 across its crawlers. Every crawler here carries the same blocking impact: Critical - Blocking removes you from search results.

Our recommendation for Apple, set by its least reassuring crawler (Applebot-Extended, rated caution): Consider blocking based on your content strategy.

Apple at a glance

OperatorApple
Crawlers in directory2
CategoriesSearch Engines
SEO impact if blocked10/10
Crawl behaviour1 rated safe, 1 rated caution
Websitewww.apple.com
Official crawler docsApple crawler documentation

Crawlers operated by Apple

What Apple's crawlers are for

Apple runs 2 crawlers in our database. Grouped by the job each one does:

  • a search engine crawler: Applebot
  • an opt-out token rather than a crawler: Applebot-Extended

The highest-priority token is Tier 2. That puts Apple among the operators whose crawlers have a direct effect on whether AI answers or search results can include your pages.

How site owners treat Apple

How often site owners write rules for Apple's tokens, from our own robots.txt study of the Tranco top 10,000:

Apple tokens named and blocked in top-site robots.txt files
TokenFiles naming itFiles blocking it
Applebot250 (4.5%)283 (5.1%)
Applebot-Extended600 (10.7%)694 (12.4%)

A Apple token can be blocked without being named, through a User-agent: * group with Disallow: /, so its blocking share can be higher than its naming share.

All counts come from 5,583 valid files fetched October 20, 2026.

Writing one policy for Apple

A robots.txt file cannot say "Apple"; it can only name Apple's tokens, one group at a time. So "block Apple" really means naming each of its 2 tokens, and you can give them different answers.

# Allow Apple search and assistants, refuse training
User-agent: Applebot
Disallow: /

User-agent: Applebot
User-agent: Applebot-Extended
Allow: /
  1. Decide per job, not per company. Training, search and user-triggered fetching have different trade-offs, even from the same operator.
  2. Name every token you mean. A token you leave out follows User-agent: *.
  3. Repeat shared rules. A named group ignores the * group, so copy any Disallow lines you still want it to obey.
  4. Verify from outside. Run the AI search crawlability check after any change to see the result for each Apple token, including firewall refusals.
Test yourself: does User-agent: Apple block all of Apple's crawlers?

No. robots.txt matches crawler tokens, not company names. Name each token: Applebot, Applebot-Extended.

Test yourself: if you block one Apple token, are the others blocked too?

No. Each token is read separately. Blocking one leaves the rest following whatever group applies to them.

Each Apple crawler, explained

A one-paragraph brief for every Apple token in our database, covering what it does, how it treats robots.txt and how often large sites write rules for it:

  • Applebot (Applebot, Tier 3): a search engine crawler that builds a search or answer index. Rated safe. Applebot's operator says it follows robots.txt, so a correctly written Applebot group is enough to control it. 4.5% of top-site robots.txt files name it and 5.1% block it.
  • Applebot-Extended (Applebot-Extended, Tier 2): an opt-out token rather than a crawler that collects pages to train AI models. Rated caution. Applebot-Extended is a control token, not a crawler, so it never appears in your logs. You set Applebot-Extended in robots.txt and the operator reads that setting through its other crawlers. 10.7% of top-site robots.txt files name it and 12.4% block it.

Common mistakes with Apple's crawlers

The errors we see most often with Apple's crawlers in the files and firewalls we test:

  1. Blocking Apple's crawlers to save bandwidth and then wondering why pages drop out of that search engine. Use crawl-rate settings or caching first.
  2. Writing a User-agent: Applebot group to add one rule for Apple's crawlers and accidentally dropping every rule it used to follow under User-agent: *.
  3. Disallowing CSS and JavaScript folders, which can stop Apple's crawlers rendering your pages properly.

All three hide inside a file that looks correct, so check Apple's crawlers from outside after every change.

What our own data shows about Apple

Everything below comes from the AI Crawler Check bot database and our two most recent robots.txt scans of the Tranco top 10,000, not from Apple's marketing. It covers 2 Apple tokens in turn.

Applebot in our records

We first recorded Applebot on March 17, 2026. Apple documents it on support.apple.com, and we recheck that page before each release. Between our scans of October 17, 2026 and October 20, 2026, files naming Applebot went from 239 to 250 (+11) and files blocking it from 265 to 283 (+18), so more sites wrote a rule for Applebot and more of those rules block it.

Among the 63 search engines in our database, Applebot sits fourth by priority (Tier 3), level with AdIdxBot, Amzn-SearchBot, baidu, Baiduspider. 62 of the 63 share its safe rating. Other operators with a crawler that builds a search or answer index: AddSearchBot (AddSearch, Tier 2), AIWebIndex (Lyrenth, Tier 2), atlassian-bot (Atlassian, Tier 2), AzureAI-SearchBot (Microsoft, Tier 2), Cloudflare-AI-Search (Cloudflare, Tier 2). A policy for Applebot is usually a policy for these too.

A decision record for Applebot

Teams that review crawlers once a quarter keep one short entry per token, so anyone can see why a rule exists and when it was last checked. Filled in from our data, the Applebot entry reads:

  • Operator and job: Apple; it builds a search or answer index.
  • Priority and behaviour: Tier 3, rated safe, blocking impact critical.
  • Suggested starting point: Allow by default; revisit if it costs you bandwidth.
  • Enforcement: Applebot's operator says it follows robots.txt, so a correctly written Applebot group is enough to control it.
User-agent: Applebot
Allow: /

Paste the line into the validator with one of your own URLs before it goes live. Revisit the Applebot entry once a quarter, or when Apple publishes a new token next to it.

Applebot-Extended in our records

We first recorded Applebot-Extended on March 17, 2026. Apple documents it on support.apple.com, and we recheck that page before each release. Between our scans of October 17, 2026 and October 20, 2026, files naming Applebot-Extended went from 556 to 600 (+44) and files blocking it from 643 to 694 (+51), so more sites wrote a rule for Applebot-Extended and more of those rules block it.

Among the 63 search engines in our database, Applebot-Extended sits first by priority (Tier 2), alone in its tier. 1 of the 63 share its caution rating. Other operators with a crawler that collects pages to train AI models: ClaudeBot (Anthropic, Tier 1), Google-Extended (Google, Tier 1), GPTBot (OpenAI, Tier 1), Meta-ExternalAgent (Meta, Tier 1), AI2Bot (Allen Institute for AI, Tier 2). A policy for Applebot-Extended is usually a policy for these too.

A decision record for Applebot-Extended

Teams that review crawlers once a quarter keep one short entry per token, so anyone can see why a rule exists and when it was last checked. Filled in from our data, the Applebot-Extended entry reads:

  • Operator and job: Apple; it collects pages to train AI models.
  • Priority and behaviour: Tier 2, rated caution, blocking impact critical.
  • Suggested starting point: Disallow only if you want to refuse that use of your content.
  • Enforcement: Applebot-Extended is a control token, not a crawler, so it never appears in your logs. You set Applebot-Extended in robots.txt and the operator reads that setting through its other crawlers.
User-agent: Applebot-Extended
Disallow: /

Paste the line into the validator with one of your own URLs before it goes live. Revisit the Applebot-Extended entry sooner than most: a caution rating means Apple traffic deserves a monthly look at your logs.

How top sites treat Apple's crawlers

From our robots.txt study of the Tranco top 10,000 (5,583 valid files, fetched October 20, 2026):

  • Applebot-Extended, the most blocked of the Apple's crawlers tokens: blocked in 12.4% of files (478 with its own group, 216 through User-agent: *), more often by the top 1,000 (17.6%) than the long tail (11.3%).
  • Applebot, second of the Apple's crawlers tokens: blocked in 5.1% of files (90 with its own group, 193 through User-agent: *), more often by the top 1,000 (6.4%) than the long tail (4.7%).

For scale, 20.1% of all files block at least one AI training crawler. Applebot-Extended is one of the tokens driving that figure.

More questions about Apple

Will blocking Apple affect my Google rankings?
Only if one of its tokens is a Google search crawler. None of Apple's tokens are Googlebot, so classic Google rankings are unaffected.
How quickly does a robots.txt change take effect for Apple?
Crawlers cache robots.txt, commonly for up to a day. Expect a change to apply within about 24 hours, and confirm it in your logs.
Can I allow Apple on some sections and block it on others?
Yes. Inside the group for Applebot, add Disallow lines for the paths to keep private and Allow lines for exceptions. The longest matching rule wins.
Does blocking Apple delete content it already collected?
No. robots.txt only controls future visits. For content already collected, check whether Apple offers a removal or opt-out process.
Is a firewall block better than robots.txt for Apple?
A firewall enforces the decision, while robots.txt asks politely. Many operators recommend robots.txt because blocking their IPs can stop them reading your rules at all. Use robots.txt first, and add a firewall rule only if requests continue.

A five-minute Apple review

  1. Confirm the token. Compare the user-agent in your logs with the tokens listed on this page. A close spelling is not the same crawler.
  2. Decide the outcome per crawler. Use the briefs above to choose allow, limit or block for each token.
  3. Write the group. Add or edit one User-agent group per decision and repeat any shared rules inside it.
  4. Publish and wait. Allow about a day for crawlers to fetch the new file.
  5. Confirm the result. Check your logs, then run the crawler access checker to see the outcome from outside, including any firewall layer.

How to block or allow Apple in robots.txt

These rules cover all 2 crawlers Apple operates. Add them to the robots.txt file at the root of your domain.

Block Apple completely
User-agent: Applebot User-agent: Applebot-Extended Disallow: /
Allow Apple explicitly
User-agent: Applebot User-agent: Applebot-Extended Allow: /

These Apple rules ask; they do not enforce. If a Apple token ignores them, block it at the server or CDN. Paths are case-sensitive, and each rule matches the token, not the full user-agent string.

Frequently asked questions about Apple

What crawlers does Apple run?
Apple operates 2 crawlers in our directory: Applebot (user-agent Applebot), Applebot-Extended (user-agent Applebot-Extended).
Should I block Apple?
Consider blocking based on your content strategy. That guidance follows this operator's least reassuring crawler, Applebot-Extended, rated caution, because allowing an operator allows every crawler it runs. The SEO impact score for blocking is 10/10, where 10 means blocking costs you the most visibility.
How do I block Apple in robots.txt?
Add the following to robots.txt at your domain root: User-agent: Applebot then User-agent: Applebot-Extended then Disallow: /. One Disallow line covers all 2 user-agent tokens.
Does blocking Apple hurt my search rankings?
Every crawler here carries the same blocking impact: Critical - Blocking removes you from search results. Those are search-indexing crawlers, so blocking them can remove your pages from the corresponding search results. Block them only if you intend to leave that index. Every crawler in this group is rated the same way, so there is no subset here that is safe to block for ranking purposes.
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